Thursday, 14 January 2010

Problem Analysis

We have been set a new brief in which we have been asked to produce four images that relate to three/four different articles with in the Guardian newspaper/magazine. The images must remain relevant to the articles and not different subjects.

My audience is based upon the people who buy and read the Guardian and are interested in it's intent which is:

News
Sport
Culture
Business
Money
Lifestyle
Travel and
Environment

In summary the newspaper has been produced to cover all audiences from business men to naturists to people who are looking for the latest trend. All of my subjects are in the weekend edition.

My audience needs to know what is already written in the article. Now my job is to summarize the article and produced a relative image which when looked at states the content of the writing. The articles are based on different things e.g.

Article 1 p11: I used to steal double decker busses
Article 2 p47: Mind and relations - A big effort doesn't always mean a big effect
Article 3 p47: Relationship maths
Article 4 p57: Do infections wither as we get older?

In my opinion people need to know about articles like this as in the 21's century people are under panoptic surveillance everyday like a big brother show. Everyone wants the hot gossip and wants to know about other things to make them feel better about their self esteem.

I think that the people will respond to the imagery first of all. I believe depending on how interesting the images will make you want to read the article I don't think that anyone can read an article without looking at the photo first.

I think that a good amount of research is needed, firstly on the paper it's self so I know who I am writing for in order to know what tone of voice I should be working on. Then I am going to research into each one of the articles and gain previous photos used in similar articles and different approaches to answer the brief. i.e. Photography, Pencil/Pen drawing, 3D etc.

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